Attendee GuideUpdated February 2026

ISA International Sign Expo 2026 — Complete Attendee Guide

The ISA International Sign Expo is the largest sign, graphics, and visual communications trade show in the Americas, drawing 20,000 sign company owners, fabricators, and wide-format print professionals to the Las Vegas Convention Center. From channel letters and digital signage to vehicle wraps and LED displays, this show covers every aspect of the $50+ billion sign industry.

Quick Info

DatesApril 8, 2026 – April 10, 2026
VenueLas Vegas Convention Center
Address3150 Paradise Rd, Las Vegas, NV 89109
Attendance20,000+ expected

Registration

International Sign Expo (ISA) Badge Pickup — Location & Hours

Badge pickup is at the LVCC registration area. Pre-registered attendees use express kiosks. Registration opens the day before the show. ISA membership or industry credentials may be required for certain badge types.

Schedule

International Sign Expo (ISA) Show Floor Hours

Wednesday, April 810:00 AM – 5:00 PM
Thursday, April 910:00 AM – 5:00 PM
Friday, April 1010:00 AM – 3:00 PM

Education sessions begin at 8:30 AM before the show floor opens. Live product demos run throughout the show. Friday is a half day.

Transportation

How to Get to International Sign Expo (ISA)

Parking

The LVCC has large surface lots and a parking garage surrounding the complex. Expect to pay $15–25 per day during major shows. Lots fill up fast — arrive before 9 AM or consider rideshare instead.

Public Transit / Monorail

The Las Vegas Monorail has a dedicated Convention Center station with direct service to Strip hotels from MGM Grand to the Sahara. A single ride is $5 and a full-day pass is $13. During peak convention hours the monorail is often faster than driving.

Rideshare (Uber / Lyft)

Uber and Lyft have a designated pickup and dropoff area on Convention Center Drive. Surge pricing is common during morning arrivals and evening departures — stagger your schedule to avoid the rush.

Walking from the Strip

The north end of the Las Vegas Strip is about a 15-minute walk from the LVCC. The monorail makes it easy to reach central and south Strip hotels in under 10 minutes.

Food & Drink

Where to Eat During International Sign Expo (ISA)

  • In-N-Out Burger — directly across Paradise Rd, walkable in 3 minutes
  • Peppermill Restaurant — classic 24-hour Vegas diner, 10-minute walk south on the Strip
  • Resorts World — 10-minute walk north with dozens of restaurants including Carversteak and Genting Palace
  • Wynn / Encore — 15-minute walk or one monorail stop with world-class dining
  • Westgate Las Vegas — connected via skybridge from the LVCC North Hall
  • Convention center food courts — available inside the West Hall and Central Hall during major shows

Insider Tips

International Sign Expo (ISA) Tips for First-Timers

  • The live equipment demonstrations are the highlight. Watch wide-format printers, laser cutters, and LED displays in action before you buy.
  • Wear comfortable shoes. The show floor is large with lots of heavy equipment to navigate around.
  • Bring a tape measure and notepad. You will be evaluating equipment sizes and specifications on the show floor.
  • The education sessions cover business management, installation techniques, and technology trends. They are practical and relevant.
  • April in Vegas is beautiful weather. The walks between the LVCC and Strip restaurants are pleasant.
  • Bring business cards and be ready to network. The sign industry is relationship-driven.

International Sign Expo (ISA) — FAQ

Where is ISA Sign Expo 2026?

ISA Sign Expo 2026 is at the Las Vegas Convention Center, 3150 Paradise Rd, Las Vegas, NV 89109.

What are the ISA Sign Expo 2026 dates?

The show runs Wednesday, April 8 through Friday, April 10, 2026.

Is the ISA Sign Expo trade-only?

ISA Sign Expo is a trade event for sign, graphics, and visual communications professionals. Industry credentials may be required.

What should I wear?

Business casual to casual. The sign industry is practical — dress comfortably for walking the show floor.

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