ConventionUpdated May 2026

Dreamforce (Salesforce)

September 15, 2026 – September 18, 2026

Moscone Center, San Francisco (typically held in San Francisco)

40,000+ estimated attendees

Salesforce's massive annual conference covering CRM, cloud computing, AI, and enterprise software. Dreamforce 2026 is in San Francisco (September). Many tech professionals combine their Dreamforce trip with a Las Vegas weekend — direct flights from SFO make it an easy add-on.

techcrmsalesforcecloudaienterprise

Dates

September 15, 2026 – September 18, 2026

Venue

Moscone Center, San Francisco (typically held in San Francisco)

Est. Attendance

40,000+

Type

convention

Guest List

Free Nightclub Entry

From the Attendee Guide

Badge Pickup & Show Hours

Badge Pickup

Badge pickup is available at the Venetian Expo and Caesars Forum registration areas. Pre-registered attendees use self-service kiosks. Registration opens the day before the conference. The opening keynote is standing room only — pick up your badge early and arrive well before start time.

Show Floor Hours

Tuesday, September 158:00 AM – 7:00 PM (Keynote)
Wednesday, September 168:30 AM – 6:00 PM
Thursday, September 178:30 AM – 6:00 PM (Dreamfest)
Friday, September 188:30 AM – 1:00 PM

Quick Tips for First-Timers

  • Dreamforce is massive. Use the Salesforce Events app to build your schedule, reserve sessions, and navigate between venues.
  • The opening keynote with Marc Benioff is a must-see. Arrive at least 45 minutes early for a seat.
  • Sessions span multiple venues. Plan your days by venue to minimize walking between the Venetian and Caesars Forum.
  • Trailhead learning sessions and certification exams are available throughout the conference. Take advantage of the hands-on learning.
Read the full Dreamforce (Salesforce) Attendee Guide

Vegas After Hours

Nightlife During Dreamforce (Salesforce)

When 40,000 convention attendees descend on Las Vegas for Dreamforce (Salesforce), the nightlife scene shifts into a higher gear. The Strip's biggest clubs extend their lineups, book marquee DJs, and host industry-specific after-parties to capture the surge. Expect longer peak hours, busier dance floors, and an electric atmosphere that feeds off the energy of the convention crowd. Whether your group is celebrating a successful day of meetings or just looking to unwind, you will find every style of nightlife within minutes of your hotel.

Convention weeks create a unique dynamic in Vegas. The typical weekend tourist crowd blends with professionals who are in town on expense accounts and looking to make the most of their evenings. Bottle service tables sell out faster than usual, especially at venues like XS, OMNIA, and Marquee. If VIP seating is on your radar, booking early is strongly recommended. For everyone else, the guest list is the smartest move — it guarantees free entry and lets you skip the general-admission line that grows significantly during major convention weeks.

The best part of going out during Dreamforce (Salesforce) is the social element. You will run into colleagues, competitors, and new contacts on the dance floor. Some of the most productive conversations at any convention happen after midnight over cocktails, not on the show floor. Strip clubs like Sapphire and Crazy Horse III are also extremely popular with convention groups — free guest list from your hotel and no cover through our guest list make it an easy choice for groups of any size.

After the Show

Dreamforce (Salesforce) After Dark — Nightlife Picks

Dreamforce is famous for its evening events, from Dreamfest to partner parties to community meetups. The Salesforce ecosystem brings an energetic, social crowd to Vegas, and the nightlife responds in kind. With the conference split between the Venetian and Caesars Forum, you are right in the heart of the Strip's best venues.

See all Dreamforce (Salesforce) nightlife recommendations

Skip the Cover Charge

How to Get Free Entry During Dreamforce (Salesforce)

Cover charges at Las Vegas nightclubs typically run $30 to $75 per person during convention weeks, and lines can stretch past an hour. Here is how to skip both.

  1. 1

    Sign Up for the Guest List

    Fill out the form at the bottom of this page with your name, phone number, group size, and hotel. It takes less than thirty seconds.

  2. 2

    Get Your Confirmation

    You will receive a text message confirming your spot on the guest list along with details about your free guest list entry from your hotel.

  3. 3

    Show Up and Walk In

    Your car arrives at the scheduled time. When you reach the venue, give the host your name — you bypass the general-admission line and enter with no cover charge. That is it. No catch, no minimum spend required.

Make the Most of Your Trip

Insider Tips for Dreamforce (Salesforce) Attendees

Balance Your Schedule

Convention days are long and draining. If you plan to go out at night, map out which sessions and booths are must-sees so you can leave the show floor by late afternoon. A short break at your hotel between the convention and dinner makes a massive difference in your energy level for the evening ahead.

Pick the Right Nights

The first night of Dreamforce (Salesforce) is usually the wildest — everyone has just arrived and the excitement is high. The final night tends to be more relaxed as attendees pack and prepare for early flights. For the best club lineups, Friday and Saturday nights always deliver regardless of the convention calendar.

Recovery Game Plan

Hydration is everything in the desert. Keep a water bottle on you during the convention and match every cocktail with a glass of water at night. Order room service breakfast or grab a quick bite at your hotel before heading to the venue — skipping breakfast after a late night is a recipe for a miserable afternoon on the show floor.

Book as a Group

Heading out with colleagues or clients? Larger groups get better treatment at every venue in Las Vegas. When you sign up for the guest list, include your full group count so we can arrange a ride that fits everyone and ensure your party walks in together. Groups of six or more can often request reserved seating at no extra cost.

Pool Parties During Dreamforce (Salesforce)

Convention sessions typically wrap by 5 PM. That leaves the perfect window for a pool party before dinner. Las Vegas dayclubs operate March through October with free guest list entry — a popular choice for networking or blowing off steam after a full day of sessions and exhibits.

See all pool parties →

Gentlemen's Clubs

Strip Clubs During Dreamforce (Salesforce)

Las Vegas strip clubs are a popular after-hours option during convention week. Most offer free guest list entry and complimentary transportation from your hotel — no cover, no minimums.

See all Las Vegas strip clubs →

Dreamforce (Salesforce) — FAQ

Where is Dreamforce 2026?

Dreamforce 2026 uses multiple venues on the Las Vegas Strip: Venetian Expo and Caesars Forum.

What are the Dreamforce 2026 dates?

Dreamforce 2026 runs Tuesday, September 15 through Friday, September 18, 2026.

What is Dreamfest?

Dreamfest is the official Dreamforce concert and party, held Thursday evening. It features a major musical headliner and is included with your conference badge.

How do I get between Dreamforce venues?

The Venetian Expo and Caesars Forum are both on the Strip, about a 12–15 minute walk apart. Shuttle service between venues is typically provided.

What should I wear?

Business casual to casual. The Salesforce community is relaxed — jeans and a Trailhead hoodie are perfectly normal. Comfortable shoes are essential.

Can I go to nightclubs during Dreamforce (Salesforce)?

Absolutely. Las Vegas nightclubs operate year-round and convention weeks are some of their busiest periods. Most venues open at 10:30 PM and run until 4 AM. Sign up for a free guest list to skip cover charges and long general-admission lines.

Is there free transportation to nightclubs during Dreamforce (Salesforce)?

Yes. When you sign up through our guest list, you receive a free guest list entry from your hotel to the venue. The guest list is completely free with no obligation to purchase anything at the club.

What is the best night to go out during Dreamforce (Salesforce)?

The first and second nights of the convention tend to have the biggest crowds and the most energy. Many attendees save the final night for a quieter dinner instead. Friday and Saturday nights always have the strongest DJ lineups regardless of the convention schedule.

Free Guest List for Dreamforce (Salesforce) Attendees

Get On The List

Free nightclub entry + free guest list entry at your hotel during Dreamforce (Salesforce)

100% free — email confirmation sent once processed. We'll never spam you.